Topics 2017

16 Cutting-Edge Not-to-be-Missed Sessions!

Rebranding Best Practices & Failures

21st Century vs. Legacy Communications

The E-Commerce Opportunity

Challenges From Regional Brands

Blue Ocean Brand Building

Meet the Innovators

The “Khind” Chronicles

Navigating a Competitive Category

Navigating The Media & Marketing “Complexity”

Segment Potential Malaysia

Data & Brand Building

Putting Stories to Work

Answers to Challenges

From Brand-Led to Community First

Defusing the Deadly Digital Traps

In Addition…Presenting 10 Bite-Sized 60-Second Capsules with Ideas & Insights on DESIGN THINKING For BRAND BUILDING!

Detailed Programme HERE